How To Attract More Foot Fall To Your Trade Show Stand
Arranging a new product launch in a car showroom or trade stand entertainment for an expo? Hiring interactive games will increase footfall & attract new clients for your business.
Walking around a busy Trade Show or Expo with a sea of stands trying to grab your attention isn't much fun, is it? It can be even worse if the exhibitors are staring at their phones and not engaging with passing potential clients. We know as we have been to many ourselves! Here are a few tips to remember when planning your stand:
Planning Your Stand
A worthy Trade Show Stand will have been planned and thought about well before the day. You need to think about:
- How you can tell your story about your brand
- Ensure your name can be clearly seen
- Make your visitors feel at home - be welcoming and friendly
- Offer a memorable experience linked to your business
Why Not Stand Out from The Norm?
Instead of being like everyone else who does a competition to win a bottle of Champagne or gives away cans of pop, make your exhibition stand unique and you are sure to stand out from your competitors. By standing out from the crowd you will attract more footfall to your business and will have the opportunity to engage with more clients. Ultimately this will mean positive leads made on the day and once you follow up after the event it will earn you more revenue.
Engagement Can Be Fun!
You need your Exhibition Stand entertainment to be engaging. Human beings are visual creatures - meaning if we like the look of something then we will want to know more about it. If a potential client sees something on your stand that they can resonate with they are more likely to stop by and speak with you for a few moments instead of walking on to your competitor next door.
Why not place a game on your stand that will catch the eyes of the attendees? By getting engagement and interaction with your new lead you are half way there - if they can have fun whilst at your expo stand then it will make your job of capturing that deal even easier. Competitions are a great way to obtain details but again you want a competition with a difference.
Fun Pro UK Can Help You
Our huge variety of exhibition games to hire include table top games. These are ideal to have on Expo stands or at a Trade Shows. We can cater for all kinds of theme. Maybe you are attending a medical conference - our table top Tap a Doc game (for those who remember the Operation game when you were kids this is it!) is a fun way of engaging new clients. These table top games will fit neatly on your stand and guarantee to draw an eager crowd.
If you want to test a skill, then our Giant Buzz Wire is great to see if your audience has a steady hand!
If you are thinking of a game that will ensure you interaction with your contestants which can offer a truly memorable experience where the winner could receive a prize, then our Grab A Grand is a real head turner. This game has been hired many times for exhibition entertainment and was a regular feature on The Crystal Maze TV show. The contestant steps into a clear pod, the fans turn on and the wind blows paper money or soft balls around the pod. The contestant then gathers as many notes/balls as possible with in the time allowed. The winner at the end of the show could then be issued with a prize. This is a fun way of engaging potential new clients for your business.
Maybe you are planning a product launch - our Racing Car Simulators for a new car launch is a fabulous way to make this type of event unique to other showrooms in your area. Our Racing Cars are hired as a pair where the drivers can choose their vehicle colour, make and style. Once the games are ready and the track has been chosen the flags are waved and it's time to see who can go the fasted around the track. Our leader board can also be hired where times can be recorded to see who the fasted racing driver was - again a prize from your business could then be given making this a real memorable experience that your opponents will not have done.
Ensure Your Brand is Noticed!
It is all well and good having a stand at an expo with your products but you want your new clients to remember who you are. There will be many stands at your show who are marketing the same type of business as you. We can help ensure your brand will be noticed - let us print your company name onto one of our games or photobooths. This will automatically ensure your company stands out from the crowd. Having your company name or logo on a game hired from Fun Pro UK will help your potential client remember who you were and retain an image of your brand.
Everyone is so busy these days and has so much information thrown at them within such a short space of time it is all too easy to visualise a product but within minutes become side tracked and forget all about it. By branding a game on your stand this will guarantee you will be remembered and your new clients will know exactly who caught their eye at the expo they attended making it easier for them to contact you for future business.
Whether it is trade stand entertainment, exhibition games to hire or items for a product launch to ensure you are noticed at your event' we can help. Why not drop our team a line today at info@funprouk.co.uk with your brief and we will put together a few ideas to make your pitch profitable?
<< Return to news